What is This Course About?
This intensive, hands-on course is designed to transform you into a Meta Ads specialist in just one week. With a focus on Facebook and Instagram advertising, this program equips you with cutting-edge strategies, tools, and insights to master the art of creating, managing, and optimizing campaigns for maximum ROI.
Why Take This Course?
• Updated for 2025: Learn the latest privacy-compliant strategies, AI-powered tools, and creative trends.
• Expert Guidance : Live sessions led by experienced marketers.
• Hands-On Practice: Real-time campaign building, optimization exercises, and practical case studies.
• Certification:Become a Cubic Academy-certified Meta Ads Specialist.
Who Is This Course For?
This course is perfect for:
• Digital Marketers: Looking to upskill in Facebook & Instagram Ads.
• Business Owners: Eager to drive sales and engagement through Meta platforms.
• Freelancers & Agencies: Wanting to offer Meta Ads services to clients.
• Students & Career Switchers: Entering the exciting field of digital advertising.
What You’ll Learn:
By the end of this course, you will:
• Create and manage effective ad campaigns on Facebook and Instagram.
• Master targeting techniques, including AI-driven tools and privacy-first strategies.
• Design high-performing ads for Reels, Stories, and Carousels.
• Analyze campaign performance and refine strategies using advanced analytics.
• Scale campaigns to maximize ROI and achieve business goals.
Key Features:
• Live Online Sessions: Real-time guidance and Q&A with experts.
• Bite-Sized Lessons: Designed for easy, actionable learning.
• Interactive Learning: Hands-on projects and campaign simulations.
• Comprehensive Coverage: From beginner to advanced techniques.
• Exclusive Certification: Earn a Cubic Academy certification upon completion.
Course Modules at a Glance:
1. Meta Ads Basics: Overview of platforms, tools, and trends.
2. Campaign Setup: Objectives, budgets, and live demonstrations.
3. Audience Targeting: Core, Custom, and Lookalike Audiences.
4. Creative Strategy: Designing impactful ads for various formats.
5. Campaign Optimization: Performance tracking and troubleshooting.
6. Analytics and Reporting: Insights, attribution, and presenting success.
7. Scaling and Retargeting: Advanced strategies for growth.
Why Learn with Cubic Academy?
• Proven Expertise: Trusted by learners and professionals globally.
• Real-World Application: Case studies, practical projects, and actionable strategies.
• Community Support: Join an exclusive network of peers and mentors
1. Introduction to Meta Ads (Facebook & Instagram)
- Understanding Meta Ads Manager and Business Suite.
- Role of Facebook and Instagram in today’s marketing.
- Key trends in 2025: Reels, Stories, and AI-powered features.
2. Campaign Setup and Objectives
- Overview of campaign objectives: Awareness, Consideration, and Conversion.
- Setting up your first campaign: Live demonstration.
- Budgeting strategies and campaign hierarchy (Campaign > Ad Set > Ads).
3. Audience Targeting and Privacy Compliance
- Core, Custom, and Lookalike Audiences explained.
- AI-powered targeting with Advantage+ Audiences.
- Privacy-compliant marketing: Meta Pixel, Conversion API, and iOS updates.
4. Creative Strategy for Facebook & Instagram Ads
- Designing ad creatives for Reels, Stories, and Carousels.
- Writing engaging ad copy and CTAs.
- Using AI tools for creative testing and optimization.
5. Campaign Optimization and Scaling
- Monitoring performance metrics: ROAS, CTR, and CPM.
- Troubleshooting underperforming ads.
- Scaling strategies: Horizontal vs. vertical scaling.
6. Analytics and Reporting
- Interpreting Meta Ads Manager reports.
- Multi-touch attribution and offline conversion tracking.
- Building actionable insights for campaign refinement.
7. Advanced Features and Strategies
- Retargeting campaigns for maximum conversions.
- Advantage+ Shopping Campaigns for e-commerce businesses.
- Integrating Facebook Shops and Instagram Checkout.
8. Real-World Applications and Certification
- Live project: Build and optimize a campaign from scratch.
- Case studies from successful brands.
- Certification and next steps for freelancing, job opportunities, or scaling businesses
Cubic Academy
Meta Ads Trainer
Lessons:
